It’s really a great time, as an online marketer, for you to be entering the mobile market. There are a lot of people around with mobile devices, such as cell phones. Many of them even carry around more than one of these devices at a time. Plus, they’re always ready to pick up new gadgets as they are released. What this means is that these consumers have money to spend, and they can spend it from anywhere in the world, as long as they’re carrying their cell phone with them.
The good news, as a marketer, is that you can get your existing products onto these mobile devices without ever needing to take a lot of time or spend a lot of money. Just think about all the products you have which you could convert. There are ebooks, for which the hard work has already been completed in writing them. There are video products, where the videos could be repurposed to fit nicely onto mobile devices. All the options are there for these types of products.
Once you have identified the products that you want to convert, you need to start looking for a solution. A good way is to use a service which will take your content and automatically wrap in inside the software which converts this into a mobile application. Think of this as a like an eBook reader for a cell phone. The difference to stand alone eBook readers is that the content is already integrated inside. Your purchasers can’t download more products to add to this, they are just fixed with whatever content you supplied.
This really is the quickest way to get started with offering alternatives versions of your content for the mobile market. That way, the only cost of developing the product itself is having the application prepared and listed it on the app store. You have no cost associated with writing a new ebook, since this has already been done. You can test out the larger mobile marketplace in this way without needing to spend a large amount of money up front.
If you can advertise your new product well and get it onto the best seller list, you do stand to make money by following this approach. Obviously this depends how interesting your new product is to potential buyers. Never underestimate your current customer market either. They may be interested in a portable version of your product and this gives you a second way to sell the product to them. Do explore the options of integrating cell phones apps into your business plans now, whilst the market is still fresh and there is good money to be made.